Amantha King, a business coach with a growing client base, approached me after being let down by a previous developer. She had a partially completed site on Wix that didn’t meet her needs in terms of functionality, scalability, or professionalism. I was brought in to take the project over, rebuild it from the ground up in WordPress, and create a robust platform that properly reflected her brand and growing business.
Project Goals:
- Redevelop and expand the site on a stable, flexible platform (WordPress) to support future growth.
- Create a strong online presence that communicates the value and benefits of business coaching.
- Deliver an information-rich, approachable site that speaks directly to individuals and businesses seeking support.
Key Features Delivered:
- WordPress Migration & Rebuild: Full redesign and development of the site in WordPress, replacing the incomplete Wix version.
- Professional, Scalable Design: Clean, modern layout with a focus on clarity, accessibility, and conversion.
- Content-Rich Structure: Pages filled with informative content to help potential clients understand the benefits of coaching and Amantha’s unique approach.
- Flexible Content Management: Easy-to-update backend, enabling Amantha to manage and add content independently.
Additional Development:
During the build, Amantha’s focus expanded to include a new area of specialism: addressing the impact of menopause in the workplace. At her request, I added a dedicated section to the site outlining a new programme designed to support both individuals and organisations navigating these challenges.
This addition was seamlessly integrated into the existing structure, maintaining visual and functional consistency while expanding the site’s reach and relevance. In the furture this section will become a fully fledged independant website.